Dima Lavrentiev

Editorial Design
Toronto Books

Patch Obliteration
True North Strong & Gay

Packaging Design
Fruitcy
Hanami

Passion Projects
Designs for Stickers
Camera Anatomy Poster

About
Email




©2025 Dima Lavrentiev

Graphic Designer — Portfolio



Selected works


P001 → Toronto Books — Research & Editorial

image 1 — Scans of the covers


Project for Research Methods, a core class at OCAD University. The project's objective was to create research publications centred on a selected theme. For your first publication, we were tasked to create an archive of images selected around our theme. Additionally, we had to come up with at least two approaches to sequence/classify those images. The second publication was an annotated bibliography, a textual archive.

I chose Toronto as the main topic for these publications because I recently moved to the city and want to explore and learn about it.

image 2 — Book 1 Spread Scan
image 3 — Book 2 Spread Scan
Excerpt from the first publication's introduction: “This book showcases an archive of images featuring Toronto's 'lost' buildings. These lost buildings have either been forgotten about or have undergone significant changes...”

Here's an excerpt from the second publication's introduction: “By examining the causes and consequences, the summaries aim to offer an understanding of gentrification's impact on the city's cultural and demographic fabric...”
image 4 — Book 1 Spread Scan
image 5 — Book 2 Spread Scan




P002 → Patch Obliteration — Research & Editorial 


 
image 1 — Patch
The project was about "obliterating an object" but not to destroy it. Instead, it aimed to explore the stories the chosen object can reveal.

I've selected a vintage Saskatchewan patch (image 1) from the 1960s-70s that I found at a thrift store. The patch was part of a tourism campaign by the Government of Saskatchewan to invite people to visit the province and join in the Winter Games.
For my obliteration, I examined the patch's four elements: the prairie lily, the "Homecoming '71" text, the wheat sheaves, and the shield of arms. As the final product, I produced printed literature.

The first is a book inspired by botanical books, the second is a bookmark, the third is a brochure inspired by corporate aesthetic, and the fourth is a diagram of the Shield of Arms.

image 2 — Produced literature in a folder



P003 → True North  Strong and Gay — Research & Editorial




A printed adaptation of the website:
Resource Web


This art-book-style zine is a printed adaptation of a resource/archive website of the classified ads from the gay Toronto-based magazine The Body Politic (1971-1987). The zine is inspired by Toronto's rich gay culture. It features classified ads and other material from The Body Politic. Additionally, the zine features a poster on the back with a photo of two men kissing at the 1976 Yonge and Bloor Kiss-In protest.

The zine was printed using a two-colour risograph on Bond (20lb) paper at OCAD University. It was typeset in Asap, Sofia Pro Soft, and Adobe Pi Std in various weights and sizes.






P004 → Fruitcy




This project was completed as a group assignment for a Packaging Design course at OCAD University. I was responsible for the research and concept ideation for logos and packaging graphics.

The brief required us to choose a product category and a specific product within that category. We were tasked with creating a new brand name, brand identity, and packaging graphics for a hypothetical new line of the selected product.


After brainstorming various product categories, such as snacks, ice cream, and soft drinks in the food category and toothbrushes, soaps, and reusable makeup in the beauty/hygiene category, we decided on popsicles (fruit bars). We developed a proposal that included a breakdown of the problem and our plan to resolve it.

During the Brand Identity Process, we crafted a brand story, wordmark logo, and packaging design, including a dieline for the box and the tray/divider and graphics for the packaging of the three flavours: strawberries, mangos, and mixed berries.

Our design was chosen to be featured in the university's display case.




P005 →  Hanami


Video 1 — Render by Michael Joongmin Park (my groupmate)


This project was a group assignment completed in a packaging design class at OCAD University. Our group included industrial and advertising students, while I contributed as the graphic designer.

My primary responsibilities included creating the packaging graphics and developing branding elements, such as the logo. Additionally, I assisted in constructing a custom dieline to ensure the structural integrity of the packaging.


The objective of this project was to design and develop a Point of Purchase (POP) structural package that not only housed and protected its contents but also provided a visually engaging reveal of the product inside.

For this project, our group decided to create a new brand for sakeware. Through research and brainstorming, we developed the brand Hanami, a Japanese term meaning "flower viewing." The brand's narrative centered on introducing and educating people about sake and the sake-making process. Our goal was to honour and celebrate both sake itself and the rich traditions of Japanese culture.


P006 → Designs for Stickers



A pair of stickers designed for Valentine's Day. Both are printed 2x2.5 in, first on holographic and the second on matte vinyl at OCAD University's Print Shop.This sticker design is inspired by the lyrics "I'm working late, 'cause I'm a singer" from Sabrina Carpenter's song Espresso
Printed 2x2 in on holographic vinyl at OCAD University’s Print Shop.



P007 → Camera Anatomy — Poster



This poster design was inspired by illustrations from the Kyiv-6S Camera manual book. It is printed on a risograph with fluorescent pink, bright red, and black colours on an 11x17-in Lettermark. 

About Dima


Dima (he/him) is a Toronto-based graphic designer with experience in print media, brand identity, packaging design, and social media design. His recent work has focused on topics such as urban history and preservation, culture, and social justice. Dima has a Bachelor of Design from OCAD University in Toronto, ON, and a business administration diploma from the University of Regina.